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Old 09-19-2008, 09:09 AM   #1
marvman3
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Activision Preparing New Additions

Yes ya heard it right...

New Guitar Hero(s) are on the horizon,
after Guitar Hero World Tour, starting next year.


Excerpt from Gamespot.com



Quote:
Activision purchased the Guitar Hero franchise in 2006 along with original publisher Red Octane. The acquisition cost the publisher nearly $100 million, with an additional $51 million thrown in if the outfit met certain performance markers. Earlier this year, Activision announced that the series had surpassed the $1 billion sales threshold.
At a presentation for analysts yesterday, the publisher confirmed that it wasn't quite through with its epic "In-A-Gadda-Da-Vida" financial-windfall drum solo. Activision Publishing president Mike Griffith told the assembled analysts that next year, the company would be doubling 2008's number of Guitar Hero SKUs. (The same game appearing on three different platforms would be counted by retailers as three stock-keeping units, or SKUs.) The publisher wants to keep up that pace of expansion, and Griffith said that in 2010, Activision Blizzard plans to release almost triple this year's number of Guitar Hero SKUs.
"We've learned that the consumer still has an insatiable appetite for more," Griffith said.
Backing up that claim was a variety of factoids that emerged during the presentation. Griffith said that Guitar Hero: Aerosmith generated more revenue than any of the band's actual albums. Universal Music Group president Zach Horowitz told the audience that he's seen songs that have appeared in Guitar Hero boost their average sales many times over, with Weezer's "My Name is Jonas" in particular receiving a 1,000 percent sales jump in the 13 weeks after its Guitar Hero debut.
And though the upcoming World Tour marks the expansion of the game into a four-piece band game that includes drums and vocals, Griffith teased that the next big jump is just around the corner.
"Beyond this, we have a step-change innovation plan already in development that takes our game experience in new and exciting directions...which we'll announce at a later date," Griffith said.


Huh funny....

AeroSmith made more money on GH than on any of their albums....
Sad....

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Old 09-19-2008, 09:13 AM   #2
Mario
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Huh funny....

AeroSmith made more money on GH than on any of their albums....
Sad....

Rockn.

That is quite sad. But great for Aerosmith and the Guitar Hero Franchise.
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Old 09-19-2008, 09:17 AM   #3
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I want GH: Megadeth...

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